Digital Asset Management is becoming increasingly important for every business. Marketing materials, training resources, sales collateral, and other assets are frequently distributed across and locked within disconnected systems.

Employees don’t know where to look (hurting productivity and morale) and when they do find an asset, they often duplicate it to a new system and lose version history (leading to inconsistency and waste).

About Digital Asset Management (DAM)

Digital Asset Management (DAM) consists of organizing, storing, distributing, and managing the lifecycle of an organization’s assets. These can be digital or physical, structured or unstructured. Most often, digital assets are thought of as multimedia files like images and videos.